As the old saying goes, “It’s now what you know but who you know.” For business owners, this couldn’t be truer. Building strong long lasting relationships are vital in the success of your business, as it can lead to important introductions and connections.

But it isn’t easy. Relationships need trust and rapport, which requires consistent contact over time. For those looking to nurture and build valued connections, here are some tips:

Be Genuine and helpful.

Don’t be the person with a hidden agenda. Look after the people you are in business with, and do it for the sense of self worth that comes from helping someone. In turn you will find people are more willing to trust and respect you and will come to you when they need your services.  It will help both you  and your  network grow and get stronger.

Offer relevant and mutually beneficial introductions. Provide advice, expertise or feedback. Share information such as events, articles or research that may be helpful. Promote your contact’s work by sharing it with others.

Per the law of reciprocity, when you are helpful to others, people will feel more inclined to be helpful to you.

Keep people posted. 

Send updates about what you’re learning and accomplishing and ask your contacts to do the same. By doing so, you can determine who in your network is inspiring and excellent in respective fields, which can lead to connections down the road.

Stay top of mind.

You don’t want to go extended periods of time without being on someone’s radar. Ask people to join you for coffee or invite them to an event you’re attending or organizing.

Because people tend to be busy, make sure you always have a reason to meet. If you don’t, you can still stay in touch remotely. Ask a quick question over email. People will feel complimented that you’re viewing them as an expert and will be happy to provide advice.

Building quality relationships are very important in business, we are always looking to build our networks and grow our relationships. If you want to build a good relationship with your accountant give us a call today.